I hope you’re having a lovely August so far! One thing I’ve been thinking about lately is my reader newsletter, and how I can make it offer better value for my subscribers. I’d love to hear from you about what you like best in author newsletters.
Many authors offer readers a welcome gift ebook – there’s a list of Inspy Romance authors who do at the end of the post. But many of us want to go further. To encourage our subscribers and help them feel valued – they are, very much! – not just when they sign-up to the newsletter, but when they stay on it, too! We’re all busy, all our email inboxes are way more full than we’d like, and giving someone our time is a precious gift.
So, what makes you choose to sign up to a newsletter? And more important, what makes you want to open and read an author newsletter rather than delete it unread or hit the unsubscribe button? What things have authors done in their newsletters that help you feel they truly value and appreciate you?
One comment made on this newsletter by August 30th will be randomly chosen to win the commenter’s choice of my ebooks.
INSPY ROMANCE AUTHORS OFFERING WELCOME GIFT EBOOKS
Autumn Macarthur (no need to sign-up to get the free book)
Melanie D. Snitker